2011年02月: あなたの知らない方が良かった世界

新型NEWビートルのティザームービー

2011年02月02日

2月6日はアメリカが最も沸き立つ一日だ。もちろん、スーパーボウルの開催日なわけだが、なによりその試合内容と並んで注目が集まるのが、趣向を凝らしたスポンサーのCMだ。 30秒のCMが250万ドル(約2億8000万円)という世界一高い広告料を払ってでも、この１回のCMで企業が何を訴えるのか。たいていの場合、スーバーボウルのために驚きのCMを各社が用意することでも知られ、伝説的と…

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